Legal
Cookies Policy
Lion Health is a division of Lion of Africa Life Assurance Company (“Lion Life”)
1. Introduction
1.1.This Cookies Policy explains how Lion Health (a division of Lion of Africa Life Assurance Company Limited, “Lion Life”) uses cookies and similar technologies on lionhealth.co.za, and how you can manage your preferences. It should be read together with our Privacy Policy.
2. What are cookies?
2.1.Cookies are small pieces of data that a website can store in your browser. Some are set directly by us; others are set by third-party services we use, such as analytics and advertising providers.
3. Your consent choice
3.1.When you first visit our site, a banner asks whether you accept or decline non-essential cookies (analytics and marketing). Nothing non-essential loads until you choose Accept.
3.2.Your choice is remembered only for your current browser session — if you close your browser and come back later, you'll be asked again.
4. Essential
4.1.These are required for the site to function and cannot be switched off. They don't track you.
| Name | Purpose | Duration |
|---|---|---|
| Cookie preference | Remembers whether you've accepted or declined non-essential cookies, so we don't show the banner again on the same visit. | Current browser session only (cleared when you close your browser) |
5. Analytics
5.1.With your consent, we use Google Analytics (via Google Tag Manager) to understand how visitors use our site, so we can improve it. These only load after you accept.
| Name | Purpose | Duration |
|---|---|---|
| _ga | Google Analytics — distinguishes unique visitors. | 2 years |
| _ga_<container-id> | Google Analytics 4 — persists session state for the property. | 2 years |
| _gid | Google Analytics — distinguishes visitors for 24 hours. | 24 hours |
6. Marketing
6.1.With your consent, we use the Meta (Facebook) Pixel to measure the effectiveness of our advertising. These only load after you accept.
| Name | Purpose | Duration |
|---|---|---|
| _fbp | Meta (Facebook) Pixel — tracks visits across sessions to measure ad performance. | 3 months |
| _fbc | Meta (Facebook) Pixel — records the last ad click that brought you to the site. | 12 months |
| fr | Meta (Facebook) — used for ad delivery and measurement. | 3 months |
7. Other services on our site
7.1.We use SEO Juice, a third-party service that helps us monitor and improve the site's search visibility. It loads on every visit to gather anonymised page-level metrics — it does not identify you personally. Unlike the analytics and marketing cookies above, this currently runs independently of the cookie banner.
8. Managing your preferences
8.1.You can change your mind at any time by clearing your browser's site data for lionhealth.co.za (or your browsing session) and reloading the page — the banner will appear again. Most browsers also let you block or delete cookies directly in their settings.
9. Contact us
If you have any questions about this Cookies Policy, you can contact us on info@lionhealth.co.za.
Lion of Africa Life Assurance Company Limited • Reg No 1942/015587/06 • 16th Floor, The Golden Acre, Adderley Street, Cape Town, 8001 • LionLife is a licensed insurer and authorised financial services provider • FSP No 15283